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Channel: Linda Dessau – Content Mastery Guide
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How to Write Helpful Instructions in Your Blog Posts

© thinglass – Fotolia.com “Youtility is marketing upside down. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. It’s massively useful FREE...

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Is Your Business Blog Too Sloppy or Too Dressy?

© Ammentorp – Fotolia.com Authenticity was a common theme at the recent Content Marketing World conference. Prospective customers must be able to see and connect with who you really are, in order to...

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Blogging About Sensitive Topics

© astrosystem – Fotolia.com “I have always thought blogging is perfect for people running ‘sensitive’ businesses [such as family law and divorce], where someone may not want to admit even to themselves...

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Three Ways to Create Authentic Content

© neonshot – Fotolia.com Let’s face it – you’re not the only nutritionist to write about superfoods, or the importance of drinking water, or why whole foods are better than processed foods. You’re not...

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Find Motivation to Keep Blogging

Blogging is not a quick-fix marketing strategy; it can take months or even years to see a financial return on your investment. I’m sorry if this is bad news, but it’s important to be realistic from the...

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How to Manage Your Blogging Tasks

© pixome – Fotolia.com There is a productivity principle that what gets scheduled gets done. This concept has definitely been central in my both my personal and work life, and is even more important...

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How to Add Blog Post Links That Get Results

© Leigh Prather – Fotolia.com Adding links to your wellness blog posts enhances your readers’ experience and can have benefits for your business as well. While it does take extra time and thought, it...

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How to Find the Best Research in the Least Time to Boost Your Blog’s Credibility

© viperagp – Depositphotos – Fotolia.com Have you ever noticed underlined text or reference numbers when you’re reading health and wellness blogs? If you click on those, you’ll see that the author has...

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How to Turn One Great Idea Into a Series of Future Blog Posts

© MR – Fotolia.com A blog post series is an editorial calendar’s best friend. From one topic idea, you can produce multiple posts that keep your blog fresh for weeks or even months. But how do you know...

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How to Put Your Blogging Habit on Auto-Pilot

© Sepy – Depositphotos.com I’m grateful to have a lot going on in my business and life these days. Yet it can be overwhelming, and sometimes I’m not sure what to do with these competing commitments....

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